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Mini Brand Guidelines

the ask

Red Bird needed a mini brand guideline to establish a clear visual foundation for the brand and provide a simple reference for future marketing materials. The guide needed to outline the essential elements of the brand, including logo usage, typography, colors, and visual direction, while making it easy to maintain consistency across print and digital applications.

the answer

We created a short mini brand guideline that brought Red Bird's core visual elements together in one easy-to-use resource. The guide established clear standards for logo usage, typography, color, and visual direction, giving the brand a consistent foundation for future marketing materials and communications.

what we did

Brand Strategy

Mini Brand Guidelines

Visual Identity

Brand Voice

Typography

Color Palette

Creative Direction

Client: Red Bird Website: redbirdboots.com

Services: Brand Identity, Brand Messaging, Logo Usage Standards, Marketing Collateral Standards, Digital Design Standards, Photography, Art Direction

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Mini Brand Guidelines

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